With deep experience in brand building and campaign development, Elke Dochtermann has worked at 5 award-winning advertising and communications organizations, including serving as Chief Creative Officer at Fenton, where she led the creative effort across all four offices, building brands and narratives that got noticed.
Visually manifesting the mission of an organization so that an audience intuitively ‘gets it’ is something she did with a team of creatives for clients like the UN Foundation, Children’s Aid, Carton Council, Wallace Global Fund, Annie E. Casey Foundation, W. K. Kellogg Foundation and others.
Prior to working at Fenton in NYC, Elke built and spear-headed design studios at four multinational ad agencies: D’Arcy Masius Benton & Bowels and Gotham in New York City; Bensimon Byrne in Toronto and JWT in Chicago. Directly responsible for identifying and motivating a staff of designers, Dochtermann has also managed interactive, print production, motion graphics and studio work. She understands creating brands and building equity at every point of communication, and has done so for a range of clients from nonprofits to international corporations including Macy’s, Pfizer, Bank of America and many brands under the Proctor & Gamble, Nestlé, and Kraft umbrellas like Crest [Blend-A-Med], Butterfinger, Swiffer and Puffs, to financial services like Scotiabank, CapitalOne and Scotiabank.